When I write, I usually am so caught up and mentally focused on what I am doing that I forget the simple strategies to writing. The section Trimble writes about verbs is key to my writing. I often forget how important verbs are and how they can shape stories. They can help us make judgments about other authors and their work. Verbs are the action to every story and they bring words to life. They allow us to taste the apple and not just see it, vivid images and pictures begin revolving in our minds because of the use of verbs. Lately, I’ve been going back and revising my verbs after noticing how one of my classmate’s essays that had an incredible variety of verbs that made me eager to read more of their writing. After doing so to my writing, it provided a more interesting piece and it also increased the “freshness”, another one of Trimble’s main pieces of advice. A terrific essay with fun verbs and that is saturated with freshness, what more could you ask for?
Wednesday, September 28, 2011
Is the Machine Using Us?
Imagine where we would be today without technology and most of all, the internet. It has been such an influential factor on our personal lives and our business lives. It helps us learn other cultures, it answers our questions and connects the whole world to each other. We are able to connect with old friends back home, friends in other countries or maybe even business partners to avoid having to travel just to have a simple conversation. Yes, the internet is a machine and it in fact does not breath, sleep or rest, but yes it does feed. It feeds off of us, the people. The internet started as an idea and grew into a world. It didn't invent itself, we invented it. Everyday it continues to grow and evolve because of us. When we want to create the most efficient, useful sites as possible on the web and there are millions of sites created to try to fit the category of "what people want". There are sites for everything such as social networking, advertising, religion and even business. No matter how different every site is, the one thing all these creations have in common is their creators, us.
Tuesday, September 20, 2011
It's Crunch Time
The Doritos commercial was a popular choice among the class as one of the favorite advertisements that was posted. This comes to no surprise as it was aired during the ever-popular super bowl in front of millions of people. It's a feel-good type of commercial and laugh out loud funny. The humour in it is for people of all ages and comes from a young boy no older than five. They are trying to show us that even kids as young as five love Doritos so much that they are willing to protect them no matter what!
It is in human nature to protect their own and their families. So when the young boy feels that his Mom is maybe being pulled out of his possession by the man that enters his house, his instincts are to protect her. The humour is how the commercial is showing us that he is just as protective over his chips as he is his mother. The fact that the boy slaps the mans hand away is showing his dominance and is surprsising to see the young boy act so old and aggressive. The commercial also stars a cute little boy who will always make peoples hearts melt when they see him!
It is in human nature to protect their own and their families. So when the young boy feels that his Mom is maybe being pulled out of his possession by the man that enters his house, his instincts are to protect her. The humour is how the commercial is showing us that he is just as protective over his chips as he is his mother. The fact that the boy slaps the mans hand away is showing his dominance and is surprsising to see the young boy act so old and aggressive. The commercial also stars a cute little boy who will always make peoples hearts melt when they see him!
Thursday, September 15, 2011
Favorite Commercial!
http://www.youtube.com/user/KiaMotorsAmerica?v=4zJWA3Vo6TU&feature=pyv&cid=sem&ppc=y
Beer Makes You More of a Man? - Heineken Commercial
In this short commercial presented by Heineken, we observed two different versions of mens and womens "fantasy" closets. It is lead to believe that women in our society are more concerned with clothing, shoes and cosmetics than men. For the most part this is true, Women put on makeup in the mornings and have a natural expectation to "get ready" everyday. Since, the same clothing can't be worn over and over again, the more shoes and clothing a women possesses the better off they feel. For the case of men in our society, they are more looked at as the gender who does not put in as much "effort". They don't spend the same amount of time on getting dressed, doing their hair or putting on makeup that women do in the mornings. It is the same way that men are known for doing more physically demanding jobs around the house and women do the less physical jobs. For men, it is a silent, yet reassuring way to their strength and their dominance. They are stereotyped to be more masculine if they put in less effort in their looks and do more "manly" things, such as drink beer.
When people drink, they hardly ever question why men prefer beer. Maybe because people say it's not as sweet and sugary as other drinks and it is much harder to drink. The fruity, sugar-filled colorful drinks are typically viewed more as girly drinks. Men like to drink more masculine drinks around girls and it makes them feel it's more gender-appropriate. It's not a question of preference, because there are many girls who do prefer beer but they don't advertise their love for it as much as men. Hence, the men fell in love the beer-filled fridge the moment the door swung open. Heineken plucked out their target audience perfectly in this commercial.
Wednesday, September 14, 2011
12 Questions about Heineken
-What country are they in?
-How wealthy are they?
-Is the Heineken to share or just for one person?
-What gender is the commercial geared to?
-Do they all have the same favorite beer?
-Were they having a party in the house?
-Is the beer expensive?
-Is the beer then man's main priority in life?
-Will the fridge be used to store other beer?
-Do women not like beer?
-Why weren't women introduced to the closet full of beer?
-Is the beer some sort of status or stereotype for men?
-How wealthy are they?
-Is the Heineken to share or just for one person?
-What gender is the commercial geared to?
-Do they all have the same favorite beer?
-Were they having a party in the house?
-Is the beer expensive?
-Is the beer then man's main priority in life?
-Will the fridge be used to store other beer?
-Do women not like beer?
-Why weren't women introduced to the closet full of beer?
-Is the beer some sort of status or stereotype for men?
12 Questions about AT&T
- Did they increase sales because of the commercial
- What phone are they really trying to sell?
- Is new better?
- Where are they coming from?
- Why are in the city?
- Why did they use the phone?
- How did they get the phone/ did they both have one?
- Do they notice no one is dressed like them?
- How old are they?
- How did they get all the way to the city?
- Will there always be service even out in the country?
- Why do the kids never show any emotion or concern about getting lost?
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